Professional Forums

The 7th China New Catering Industry Conference and the 2024 China Catering Red List Award Ceremony
Facing the current market pattern, how to achieve the adverse growth of catering brands and draw the internal impetus for growth from the development experience of leading brands has become the focus of attention in the industry. To deeply discuss this topic, the Seventh China New Catering Industry Conference emerged timely.

Ground hugging and stealth——The 20th China Catering Innovation and Entrepreneurship Forum
In the face of the double attack of decreasing passenger flow and rising costs, how to find vitality in the adversity of catering enterprises has become the focus of common concern inside and outside the industry. On November 13, 2024, “Catering industry” new media and Sinoexpo held the “Ground hugging and stealth-The 20th China Catering Innovation and Entrepreneurship Forum” was successfully concluded, and the conference invited more than 500+ people in the catering industry to gather together. and launched an in-depth discussion on how to adjust business strategies according to the actual market situation in the era of internal volume stock, and how to achieve scientific growth!

Transformation · New Retail · New E-commerce 2024 Innovation Retail Summit
This summit focused on five new trends in the retail e-commerce industry: discount stores, membership stores, content e-commerce, local retail, and omnichannel marketing. It invited more than ten industry leaders, senior executives from well-known brands, and experts to conduct in-depth thematic sharing and roundtable discussions. The participants included representatives from companies such as Tencent Smart Retail, Douyin’s Ocean Engine, Nielsen, Le Er Le, Hotmax, BaiGuo Yuan, Youzan New Retail, and Sitecore Software, as well as several retail e-commerce industry experts.

2024 Chaser Conference and FHC Leisure Forum
At this conference, XiaoYoung, the founder of New Consumption Era, served as the moderator of the conference and gave an opening speech. Subsequently, representatives from brands and enterprises such as HOTMAXX, OCEAN SPRAY, JIANFA WHEAT, etc. gave keynote speeches. Heavyweight speakers such as Bebedouro, EGGLAB, CHU LOVE ORGANIC also participated in the roundtable forum, discussing the food industry from product innovation to market trends, from changes in consumer demand to optimization of supply chains. Each topic closely followed the pulse of industry development.

The First China New Tea Industry Conference and the 2024 China Tea Red List Award Ceremony
In the face of the fierce competition in the catering industry, the first China New Tea Industry Conference “Breaking the roll and reborn” came into being. Focusing on the innovation and change of new tea drinks, we bring together industry leaders and brand founders to discuss industry trends, future development and progress. insight into new opportunities in the market, stimulate innovative thinking, and jointly promote the continuous progress of China’s tea industry.

Moving Forward Together——The way to break through the situation in the catering industry
Since the beginning of this year, due to the changes in the external environment and consumer consumption habits, catering enterprises in Shanghai have generally found it difficult to operate. Under the current situation of the catering market, how can enterprises break through the business difficulties? Industry leaders from the high, middle and low-end business formats with great influence in the catering industry were invited to share their experiences and views on the spot.

The 2nd China Hard Discount Supermarket Summit & Golden Diamond Awards Ceremony
The hard discount model is a retail strategy that optimizes supply chains and streamlines operations to drive cost reductions, thereby enabling the delivery of high-quality competitively priced products to consumers. This model has been well-established in international markets. In recent years, it has gained significant traction within the Chinese retail landscape. This summit convened industry leaders, corporate executives, and subject matter experts to engage in comprehensive discussions on the hard discount model, providing a platform for authoritative insights and in-depth exchanges. Key themes included emerging trends, innovative business models, and cutting-edge marketing strategies

2024 Food E-commerce Growth Summit and Channel Buyer Forum
This summit is co-hosted by Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd. and the well-known e-commerce organization Congzi Stars. Committed to building an international, professional, and efficient platform, we aim to provide opportunities for exchange and collaboration for enterprises in the food and beverage industry, thereby fostering the development and innovation of the sector.

2024 FHC International Catering & Chef Industry Conference
The conference successfully focused on 3 key themes: “Crossover, Innovation and Sustainability.” Through cross-industry collaboration, it broke down industry barriers, promoted product innovation and service upgrades, and paid attention to environmental protection, health, and safety, jointly building a green and healthy catering industry ecosystem. The conference not only presented a review report and development trends of global dairy and fresh meat imports and exports but also summarized the application of cross-industry integrated products and explored innovative ideas for technology in the kitchen and the development of Chinese and Western cuisines, providing new directions and momentum for the future development of the catering and cooking industry.

2024 Super Franchise Conference
The first Super Franchise Conference of 2024 was held on November 13th, inviting many top catering brands such as yogurt cans, Uncle Park mixed rice, rundown barbecue restaurants, Jasmine Milk White, Yulian Tea House, and Fengxiao Elder HotPot, covering various popular categories in the catering industry. We also invited Lucas, the founder of a popular restaurant in catering marketing, and super franchisees from Jiangsu, Tianjin, lnner Mongolia, Shenzhen and other regions to share their experience in chain franchising and discuss the “super brand in the eyes of super franchisees”.

New Chain, New Quality, New Future-SFE Chain Franchise Summit
The SFE Chain Franchise Summit for New Chains, New Qualities, and New Future was held on November 12th. The summit focused on various aspects of new quality productivity and gathered authoritative guests from top and emerging brands, industry media, and more. Nearly 20 brand or enterprise executives closely discussed hot topics in the chain industry.

2024 Distributor Growth Conference
The 2024 Distributor Growth Conference has been held on November 12,2024, at the Shanghai New International Expo Center, organized by Kuaixiao Academya new media platform in the FMCG industry, in collaboration with Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd. In this forum, celebrity speakers gathered to share real successful cases and interpret trends, providing clear guidance to many professional audiences and helping companies achieve counter trend growth.

FUTURE FOOD Shanghai International Food Design Conference
Under the theme of “Sustainable Future”, this year’s conference featured 4 thematic forums, a total of 23 keynote speeches and 3 in-depth roundtables, with 41 guests focusing on the three major industries of agriculture, food service and food processing, addressing 4 major issues, namely, innovation in the food and beverage industry and the needs of diners, the social impact of food and health, the role of the food system in global ecological issues, and the sustainability of food ingredients and packaging design.

2024 Winning In Distribution Channel Food And Beverage Innovation Channel Forum
In order to jointly explore how to enhance brand competitiveness and achieve market breakthroughs through innovative distribution channels, marketing strategies, and consumer insights, this forum invited nearly 20 brand leaders from Haoshiqi, Maocheng E-commerce, Lao Jin Mo Fang, Kangnuo Food Group in Wudao, Letiko, and others to share their successful experiences and deeply explore the future development trends of the leisure food industry around the core topic of “winning the channel”.

Super Cacoa & Chocolate Forum
The forum brought togetherexecutives and founders from leading companies such as Barry Callebaut, Fuji Oil,Shanghai jia Hui Trading, Cocoa Info, Suzhou 18 Degrees Foods, Yudou Cocoa Lab,and Huai Xiaohai Chocolate. Participants engaged in in-depth discussions on theimpact of rising cocoa prices on the chocolate industry and explored strategies toaddress these challenges. The forum also examined market trends, innovations inchocolate products, and their applications in the foodservice industry.